Strategic Prospecting vs. Cold Outbound: Which Strategy Helps SDRs Prospect Smarter?
B2B buying behavior has curbed sales activities. Now, as 70% of the buyer’s journey is being completed before Sales Development Representatives (SDRs) step in, sellers may have little opportunity to influence customer decisions. A prospect that is considering a purchase might
Sellers, It’s Time to Give Your Pitch an Edge
Sales pitching is a balancing act that requires strategic planning, genuine curiosity, and a well-rounded attitude. Top-tier sales representatives don’t interrogate their prospects through robotic pitches; they ask probing questions, listen intently, customize every interaction to the individual needs of their
The Secret to Improved Sales Connect Rates? Direct Dials!
Every time a sales professional is picking up the phone to call a prospect, the end goal is to improve the connect rate. The main reasoning behind this is obvious: your connect rate—or, to be more precise, the rate of attempts